Even though we're further down the road with development of both the game and the identity/website, I thought it would be neato to post the "mother ship" pdf of all the logo ideas for the intuition identity. Some are good, some are bad and others are just pieces of a larger good/bad logo; you decide!
We finalized our logo tonight! I think we're all really happy with it. Man, I just love working on a team. It seemed like we all put our heads together and had some great input and thoughts about making things work. We wanted bright colors and Greg had this pretty sweet green, but unfortunately it didn't read very well on white when it got really small. So we settled on blue since it seemed to read well on both black and white. Seemingly by coincidence we ended up with something that, when converted to print colors, is pure Cyan! (well, 60% Cyan) So that means it will still print fairly well. Greg totally rocks by the way - he came up with the idea for the circles. I thought it was awesome that there really isn't any meaning to them at all. I'm sure a lot of people will attach meaning to it after the fact, which should be interesting. :) I was experimenting with sans-serif fonts and found Myriad Pro Light. In the end, we compromised with Myriad Black. The whole thing really just seems to fit. w00t!
So I was talking to Andres about marketing yesterday. I've been debating a lot about whether or not it would be a good idea to share a lot of the development process with the community. This would include posting WIP stuff. We both agreed that most people don't understand WIP postings. Because of this, it's a risky thing to do marketing-wise. But you know, I think that's why I want to do it. I think it would be cool to try to educate the community about game development. This would include showing people what game development looks like in-process. If we could educate even one future producer that it's ok for a game to look a bit ugly in the early stages, I think it'd be well worth it. And think of how great it would be to educate current producers that it's ok! Plus, I still think the advantages of being open and allowing the community to form a closer relationship with the development team would greatly outweigh the disadvantages of people who are uneducated about game development thinking the game sucks while it's still a WIP.
Another cool thing about sharing development process is that people will get to see how the product is evolving while it is evolving. I think this could create a more emotional attachment to the project, which would result in people being more interested in it.
Hey, this is my first post. Really just checking the system, not having used blogger before.
This blog can track our progress - a door into our minds if you will. The forum is up - it's time to brainstorm some sweet game ideas.
